February 20, 2025
Since its launch more than two years ago, ChatGPT has transformed the way AI is integrated into a variety of applications, particularly messaging services, which now have AI-powered authoring tools and search capabilities. At the forefront is Superhuman, which uses AI to help with categorization, one of the biggest problems with email. With its Inbox app, which was removed in 2019, Google first took the lead in this area. Other services, including Gmail, have attempted to provide similar classification features in the past, with varying degrees of success.
With Superhuman's Auto Label feature, users can create unique labels to further personalize their inbox organization, while emails are automatically sorted into categories such as marketing, pitch, social, and news. By allowing users to automatically archive less relevant emails and focus on more important ones, this feature aims to help users manage their emails more efficiently.
Superhuman CEO Rahul Vohra told TechCrunch that customer feedback about the flood of unsolicited marketing emails and ineffective spam filters offered by services like Gmail and Outlook prompted the company to develop more advanced classification capabilities.
The inability to immediately change the questions that generate these labels when the feature launches means users must develop new prompts if the ones currently in place incorrectly classify emails. Additionally, Superhuman has improved its inbox management features, allowing users to create a divided inbox based on new custom labels or particular criteria.
Improvements also include reminder features. Superhuman has an AI feature that, in the event a response to a specific email is not received within a predefined time frame, creates follow-up messages in the user's style. Superhuman intends to incorporate many sets of personal data in the future to better automate and personalize responses. To solve the current problem of effective email classification and move closer to a fully automated email experience, the company is also creating IFTTT-like processes to automate responses and route emails according to predetermined criteria.
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